Making Magic: A Keynote on Creativity, Mindset & Extraordinary Performance
How teams transform ordinary moments into unforgettable experiences — at work and in life
Most teams don’t struggle because they lack talent.
They struggle because routine dulls creativity, pressure narrows perspective, and the extraordinary starts to feel out of reach.
In Making Magic, keynote speaker and professional magician Jason Michaels blends world-class sleight-of-hand with powerful storytelling to reveal how the same principles used to create moments of astonishment can help teams unlock creativity, elevate performance, and re-engage with their work in meaningful ways.
This is not a talk about tricks.
It’s about how magic is made — and how your people can make it, too.
What “Making Magic” Really Means
Magic doesn’t happen by accident.
It’s the result of intentional choices, practiced habits, and a mindset that sees possibility where others see limits.
Through interactive demonstrations and real-world application, Jason reveals:
How small shifts in perspective create outsized results
Why the most impactful work often happens behind the scenes
How attention, intention, and presence transform outcomes
What separates ordinary performance from extraordinary experiences
These principles apply whether you’re serving patients, clients, customers, students, or teammates.
Audience Takeaways
Attendees will leave with:
✨ A renewed sense of creativity and ownership in their role
🛠 Practical tools for turning everyday interactions into meaningful moments
💡 A fresh framework for problem-solving and innovation
🎯 Greater engagement through awareness, focus, and intention
🔥 A shared experience that sparks conversation long after the event ends
Who This Keynote Is For
Making Magic is ideal for organizations that want to:
Re-energize teams feeling stuck in routine
Inspire creativity, innovation, and engagement
Elevate customer, patient, or client experience
Kick off conferences, retreats, or leadership events with impact
This program has resonated particularly well with:
Sales & customer experience teams
Hospitality & luxury service organizations
Healthcare and caregiving professionals
Financial services and relationship-based businesses
Corporate leadership and innovation retreats
Why Magic Works
Magic creates something rare in today’s distracted world: focused attention and emotional engagement.
By watching the impossible unfold in real time, audiences become more open, curious, and receptive — making the lessons more memorable and actionable than a traditional keynote alone.
Jason’s unique blend of professional magic and motivational insight ensures this keynote is:
Highly engaging
Universally accessible
Thought-provoking
And deeply memorable
What Clients Say About Jason’s Impact…
“Total success. It was great hearing the feedback and excitement from our clients. Rave reviews from our staff as well.”
“Great program! We enjoyed having you and heard good responses from the employees.”
Make Your Next Event Truly Unforgettable
Bring your audience a keynote that inspires, energizes, and creates moments they’ll never forget — all through insight, interaction, and a little impossible magic.
Fill out the form below to explore how Making Magic can be tailored to your team, theme, and goals.
“I am thrilled to recommend Jason as an energizing and engaging speaker for all types of groups. He recently spoke at our 100 Who Care Leadership Conference and the audience was truly moved by Jason’s story, not to mention his magic. We wanted something different and he definitely did not disappoint. Thank you Jason Michaels!”
“Jason took charge in creating a talk that was compelling and engaging for the audience. Between compelling slides, several on-stage magic tricks, and a great story, Jason hit it out of the park.”
FAQ’s
How long is the keynote?
Most keynotes run 45–60 minutes, though Jason regularly customizes the length to fit your agenda, breakout structure, or conference flow.
Is this just entertainment, or is there real content?
It’s both — by design. Making Magic uses professional sleight of hand to illustrate powerful principles around creativity, focus, problem-solving, and performance. Audiences are highly engaged, entertained, and leave with practical frameworks they can immediately apply at work.
Can the keynote be customized for our industry or event theme?
Yes. Jason collaborates with you to align the keynote with your organization’s goals, language, and audience — whether that’s sales, leadership, customer experience, healthcare, or innovation-focused teams.
What size audiences is this best suited for?
Making Magic is ideal for groups ranging from 25 to 1,000+, and works equally well for leadership retreats, conference keynotes, and general sessions.
Many organizations pair Making Magic with Jason’s signature resilience keynote, #DoTheImpossible: Resilience.
Making Magic focuses on creativity, engagement, and elevating everyday performance
#DoTheImpossible: Resilience addresses adversity, burnout, and sustaining strength under pressure
Together, they offer a powerful one-two punch:
Helping people thrive — not just survive.
Let’s Create Something Extraordinary
Bring Making Magic to your next event and give your audience an experience they won’t just enjoy — they’ll use.
This keynote delivers energy, insight, and a shared moment that helps teams see their work, their people, and their possibilities in a whole new way. Fill out the form to get started.